CloudNetworks announced on the 12th that it has unveiled its new CI and will embark on establishing its corporate identity and innovating its brand.
Celebrating its 13th anniversary this year, CloudNetworks has expanded its business areas to include networking, big data, security, and cloud computing since its establishment, with the core value of ‘growing with customers through technology.’ Last year, it also recorded its highest annual revenue ever at 41.9 billion won.
The new CI was designed with a focus on sustainable growth and future-oriented innovation based on the new vision of ‘harmony between innovation and growth.’
The upward slope of the symbol conveys the message that CloudNetworks will grow together with its customers toward the future. The structure formed by the two lines symbolises strong connections and cooperation, representing the company's philosophy of continuously striving for the success and development of its customers.
In addition, the colours “green,” symbolising sustainability and eco-friendly values, and “blue,” representing trust, stability, and cutting-edge IT expertise, are harmoniously combined to visually complete CloudNetworks' flexibility, continuous innovation, and technological leap towards the future.
Along with the CI revamp, CloudNetworks has also renewed its website. The new CI has been reflected, and the user interface (UI) has been completely redesigned to improve readability with a more intuitive layout and simpler menu structure. The user experience (UX) has also been optimised to enable users to quickly find the information they need.
Jeong Heung-kyun, CEO of CloudNetworks, said, ‘We have carried out our first CI overhaul since our founding to reflect our strong commitment to continuous innovation in the rapidly changing IT environment. This year, we plan to establish a brand identity that aligns with the new CI, expand our customer base, and implement differentiated marketing strategies to expand our business areas into important fields such as supply chain and OT security, while maintaining stable growth.’
Currently, CloudNetworks provides customized services optimized for customers' IT environments through solutions such as Hashicorp, QueryFi, Splunk, and NetScaler, which enable cloud security and operational optimization, as well as its own security, data collection, and transmission solutions developed with proprietary technology.