CloudNetworks, a leading provider of IT solutions and cloud services (CEO Jung Heung-kyun), has unveiled a new corporate identity (CI) embodying the vision of ‘harmony between innovation and growth,’ marking its commitment to establishing a strong corporate identity and driving brand innovation.
Celebrating its 13th anniversary this year, CloudNetworks provides customised services optimised for customers' IT environments through solutions such as HashiCorp, QueryPai, Splunk, and NetScaler for cloud security and operational optimisation, as well as its own security, data collection, and transmission solutions developed with proprietary technology.
With the core value of ‘growing together with customers through technology,’ CloudNetworks has expanded its business areas to include networking, big data, security, and cloud computing, establishing itself as a trusted company in the domestic IT market. Last year, the company recorded its highest annual revenue of 41.9 billion won.
The CI revamp is part of the company's efforts to strengthen its brand value and accelerate its growth to become a top-tier IT specialist. It was designed with a focus on sustainable growth and future-oriented innovation based on the new vision of ‘harmony between innovation and growth.’
The upward slope of the symbol conveys CloudNetworks' message of growing together with its customers toward the future, while the structure formed by the two lines symbolises strong connections and cooperation, representing the company's philosophy of continuously striving for the success and development of its customers. Additionally, the harmonious combination of “Green,” symbolising sustainability and eco-friendly values, and “Blue,” representing trust, stability, and cutting-edge IT expertise, visually completes CloudNetworks' flexibility, relentless innovation, and technological leap toward the future. The simple yet striking design conveys the value of continuous development and collaboration with customers, expressing infinite possibilities.
CloudNetworks has also renewed its website to reflect the new CI. The user interface (UI) has been completely redesigned with a more intuitive layout and simplified menu structure to improve readability. User experience (UX) has been optimised to enable users to quickly find the information they need, and a responsive web design ensures an optimised environment across PCs, tablets, and mobile devices.
Jeong Heung-gyun, CEO of CloudNetworks, stated, ‘We have undertaken our first CI overhaul since our founding to reflect our strong commitment to continuous innovation in the rapidly changing IT environment. This year, we plan to establish a brand identity aligned with the new CI, expand customer touchpoints, and implement differentiated marketing strategies to expand our business scope into areas of growing importance such as supply chain and OT security, while maintaining stable growth.’
